Company Profile
NEW POTENTIAL specializes in OEM and ODM children’s clothing manufacturing, providing customized development, fabric and style recommendations, flexible production, and reliable supply chain management support.
To deepen our presence in the children’s apparel export sector and become the long‑term preferred partner for overseas clients.
Connect China’s premium supply chains with families around the world, enabling children globally to wear high‑quality, cost‑effective children’s apparel crafted with Chinese ingenuity.
Why Choose Us
Year | English Document
- 2003Established a Sino-US joint venture, focusing on the US market (children's + adults)
- 2004Passed audits by Walmart, Disney, and Komar
- 2007Invested 300,000 RMB to introduce Gerber CAD marking equipment
- 2008Annual output exceeded 100 million RMB
- 2009Securing orders from Disney and Lego in cooperation with a Hong Kong company
- 2011Passed ISO 9000 certification; invested 1.27 million RMB to purchase automatic cutting machines
- 2012Invested 800,000 RMB to add 4 hanging production lines, accelerating automated production
- 2013Introduced wire cutting machines and automatic fabric spreading machines, achieving fully automated cutting
- 2015Primarily focused on US orders, while also producing children's clothing for Disney and Lego
- 2017Passed the SEDEX annual social responsibility audit
- 2018Expanded into the UK market, primarily producing NEXT children's clothing and sleepwear, meeting EU quality requirements
- 2019Developed domestic children's wear brands in China, enhancing the ability for small-batch, rapid response.
- 2021Introduced an ERP apparel supply chain management system and a joint-management process time analysis system, increasing production and optimizing costs.
- 2023Continued to develop domestic children's wear brands in China, achieving a brand output value of 50 million RMB.
Production Equipment
Three Flexible Cooperation Models
- You may provide design drawings together with your target price range, so we can match suitable fabrics accordingly;
- We can develop custom products in strict accordance with your tech packs, hand-drawn sketches or reference samples;
- If you supply full-season design & color trend books, we will curate a complete product assortment for your selection, fully aligned with your brand positioning and aesthetic style.
Repeated Orders With Consistent Quality
We maintain 12 standard permanent colors all year round. Fabric specifications for every client are filed permanently in our system. For repeat orders, we can instantly retrieve full material breakdowns to guarantee full consistency of raw materials across batches and shorten overall production lead time.
Resource Center
Showing the entire process from fabric acceptance to final inspection before shipment.
Standard size charts for each age group, directly referencing these charts when creating process sheets.
Showing commonly used fabric colors, used directly when selecting fabrics.